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News provided by Amit Basu on September 25, 2023

3 Ways to Source Unique Products and Save Big When Starting an Online Store

Ecommerce business owners have more options than ever when it comes to sourcing products to sell online. Whether you want to carry your own handmade goods or curate products from other sellers, understanding the pros and cons of each approach is key to building a profitable online store.

This press release covers three popular strategies entrepreneurs use to find one-of-a-kind products that delight customers:

1. Make Your Own Products

The DIY approach allows total creative freedom and control. You can produce small batches of artisanal wares like candles, jewelry, decor, or food items. This is a great way to showcase your talents. However, DIY production requires more startup capital, workspace, and hands-on time.

2. Work With Suppliers

Partnering with manufacturers, wholesalers, and dropshipping services allows you to easily source bulk inventory without major upfront costs. Focus more on branding and digital marketing while vendors handle fulfillment. Just be sure to vet suppliers thoroughly first. Minimum order quantities may also apply.

3. Source From Marketplaces

Online and brick-and-mortar marketplaces like Etsy, eBay, and trade shows connect you with makers and resellers for rare finds. You can discover up-and-coming products and brands. However, available inventory may be limited.

“For new ecommerce store owners, product sourcing is an adventure,” said Amit Basu, founder of Artisan Furniture UK “The key is matching your business goals to the sourcing strategy. Market research, relationship building, and organization will set you up for success.”

Whether you’re looking to promote local artisans, diversify inventory, or boost profits, following a plan will help you secure unique products shoppers love. A mix of options keeps risks low while creating a stellar brand identity.

For more tips on product sourcing for ecommerce, visit


Name: Amit Basu
Company: Artisan Furniture UK
Phone Number: 0800 689 4736

Amit Basu

Amit Basu, founder of Artisan Furniture, is a visionary entrepreneur with a global outlook. Originally from India, Basu is now a British citizen who remains an active presence worldwide through his varied business interests. He holds an MBA in International Marketing Management along with a specialization from the London School of Economics. Basu immigrated to the UK under the British Government's Entrepreneurial Visa program, which is granted to exceptional entrepreneurs. This background demonstrates Basu's business acumen and drive.

Today, Basu's company Global Vision Direct Ltd T/A Artisan Furniture features an expansive "white label" portfolio with a diverse, widespread customer base. Artisan Furniture has a presence in over 6 overseas markets, alongside an efficient factory-to-doorstep delivery service.

Moreover, Artisan Furniture was handpicked by Goldman Sachs, in collaboration with Oxford University's Saïd Business School, for the prestigious 10K Small Business Programme. This elite initiative identifies promising small businesses globally, providing them with tools for growth. Artisan Furniture's selection indicates its strong potential for both short and long-term success under Basu's leadership. Additionally, Basu was chosen for the Forbes Business Council, which connects small and medium entrepreneurs to facilitate networking, skills development, and visibility. These recognitions highlight the strength of Artisan Furniture's business model guided by Basu's strategic vision.

Connect with Amit on [LinkedIn], [Twitter], and [Facebook].